Step Into Your Imagination

The "Become Someone Else" advertisement campaign is one of the best ads I have ever seen. In order to excite people to read books, the Love Agency ad company made this advertisement for Mint Vinety Bookstore. I think it is such a clever way to show how reading a book can take you away from reality and let you live someone else's life for a while. 


I absolutely love reading. It is such a great way to learn about life, to grow, to find oneself. Every time I read a book, I feel myself growing into the character. That is why I think this ad is so great. It actually illustrates a person becoming the book. I feel that this ad can make people want read and experience life with the character of a book.